Revenge of the Wal-Mart Voters

Zogby finds that while 85 percent of frequent Wal-Mart shoppers voted for President Bush's reelection in 2004 (and 88 percent of people who never shop there voted for Sen. John Kerry), Wal-Mart voters have turned on the president dramatically. In a poll taken earlier this month, they gave Bush a 35 percent approval rating -- compared to a 45 percent positive rating from born-again Christians, 49 percent from NASCAR fans, and 54 percent from self-identified conservatives.

Most worrying for the GOP: Fifty-one percent of Wal-Mart voters agreed with the statement that it's "time for the Democrats to take over and run" Congress -- as opposed to just 31 percent who think "Republicans deserve to retain control."

He's definitely on to something. And it's a big something: Weekly Wal-Mart shoppers make up about one-fifth of the U.S. population.
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